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Tesco Every Customer Offered Help


Produced in 1999, ‘Every Customer Offered Help’ was one of our first major productions with Tesco, and was produced to lead an important internal customer service campaign.

We developed the visual narrative to clearly demonstrate what good service looks like and the positive effects it can have – and it proved to be a huge success in helping instill positive change across the company!

It won a number of awards and helped established The Edge as a major creative force in internal comms and training across the UK, and serves as a great touchstone for our work in Customer Service to this day.


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